Optimizing a global e-commerce experience for a sustainable activewear brand.









Clarity for a complex sales model.
A core business challenge was clarifying Manola's unique pre-order model—a system that offered discounts on items in "pre-production" to reduce waste. This was a key part of their sustainable mission but often confused users. We redesigned the product page and cart to make this system transparent, clearly communicating production status, discounted pricing, and delivery expectations.
Clarity for a complex sales model.
A core business challenge was clarifying Manola's unique pre-order model—a system that offered discounts on items in "pre-production" to reduce waste. This was a key part of their sustainable mission but often confused users. We redesigned the product page and cart to make this system transparent, clearly communicating production status, discounted pricing, and delivery expectations.

Clarity for a complex sales model.
A core business challenge was clarifying Manola's unique pre-order model—a system that offered discounts on items in "pre-production" to reduce waste. This was a key part of their sustainable mission but often confused users. We redesigned the product page and cart to make this system transparent, clearly communicating production status, discounted pricing, and delivery expectations.

Clarity for a complex sales model.
A core business challenge was clarifying Manola's unique pre-order model—a system that offered discounts on items in "pre-production" to reduce waste. This was a key part of their sustainable mission but often confused users. We redesigned the product page and cart to make this system transparent, clearly communicating production status, discounted pricing, and delivery expectations.

Clarity for a complex sales model.
A core business challenge was clarifying Manola's unique pre-order model—a system that offered discounts on items in "pre-production" to reduce waste. This was a key part of their sustainable mission but often confused users. We redesigned the product page and cart to make this system transparent, clearly communicating production status, discounted pricing, and delivery expectations.

Clarity for a complex sales model.
A core business challenge was clarifying Manola's unique pre-order model—a system that offered discounts on items in "pre-production" to reduce waste. This was a key part of their sustainable mission but often confused users. We redesigned the product page and cart to make this system transparent, clearly communicating production status, discounted pricing, and delivery expectations.

Clarity for a complex sales model.
A core business challenge was clarifying Manola's unique pre-order model—a system that offered discounts on items in "pre-production" to reduce waste. This was a key part of their sustainable mission but often confused users. We redesigned the product page and cart to make this system transparent, clearly communicating production status, discounted pricing, and delivery expectations.

Clarity for a complex sales model.
A core business challenge was clarifying Manola's unique pre-order model—a system that offered discounts on items in "pre-production" to reduce waste. This was a key part of their sustainable mission but often confused users. We redesigned the product page and cart to make this system transparent, clearly communicating production status, discounted pricing, and delivery expectations.

Clarity for a complex sales model.
A core business challenge was clarifying Manola's unique pre-order model—a system that offered discounts on items in "pre-production" to reduce waste. This was a key part of their sustainable mission but often confused users. We redesigned the product page and cart to make this system transparent, clearly communicating production status, discounted pricing, and delivery expectations.










Streamlining product discovery.
The original menu and filter systems were a key friction point identified in our research. We redesigned the information architecture and UI for product discovery, creating a clear, intuitive system that allowed users to browse and refine searches with ease, dramatically improving the shopping experience.
Streamlining product discovery.
The original menu and filter systems were a key friction point identified in our research. We redesigned the information architecture and UI for product discovery, creating a clear, intuitive system that allowed users to browse and refine searches with ease, dramatically improving the shopping experience.

Streamlining product discovery.
The original menu and filter systems were a key friction point identified in our research. We redesigned the information architecture and UI for product discovery, creating a clear, intuitive system that allowed users to browse and refine searches with ease, dramatically improving the shopping experience.

Streamlining product discovery.
The original menu and filter systems were a key friction point identified in our research. We redesigned the information architecture and UI for product discovery, creating a clear, intuitive system that allowed users to browse and refine searches with ease, dramatically improving the shopping experience.

Streamlining product discovery.
The original menu and filter systems were a key friction point identified in our research. We redesigned the information architecture and UI for product discovery, creating a clear, intuitive system that allowed users to browse and refine searches with ease, dramatically improving the shopping experience.

Streamlining product discovery.
The original menu and filter systems were a key friction point identified in our research. We redesigned the information architecture and UI for product discovery, creating a clear, intuitive system that allowed users to browse and refine searches with ease, dramatically improving the shopping experience.

Streamlining product discovery.
The original menu and filter systems were a key friction point identified in our research. We redesigned the information architecture and UI for product discovery, creating a clear, intuitive system that allowed users to browse and refine searches with ease, dramatically improving the shopping experience.

Streamlining product discovery.
The original menu and filter systems were a key friction point identified in our research. We redesigned the information architecture and UI for product discovery, creating a clear, intuitive system that allowed users to browse and refine searches with ease, dramatically improving the shopping experience.

Streamlining product discovery.
The original menu and filter systems were a key friction point identified in our research. We redesigned the information architecture and UI for product discovery, creating a clear, intuitive system that allowed users to browse and refine searches with ease, dramatically improving the shopping experience.










A cohesive brand experience.
This optimization work was also a branding opportunity. Our refinements went beyond pure function; we simultaneously elevated the visual language of every component we touched to create a cohesive, high-quality, and truly branded interface that matched the premium quality of their products.
A cohesive brand experience.
This optimization work was also a branding opportunity. Our refinements went beyond pure function; we simultaneously elevated the visual language of every component we touched to create a cohesive, high-quality, and truly branded interface that matched the premium quality of their products.
A cohesive brand experience.
This optimization work was also a branding opportunity. Our refinements went beyond pure function; we simultaneously elevated the visual language of every component we touched to create a cohesive, high-quality, and truly branded interface that matched the premium quality of their products.
A cohesive brand experience.
This optimization work was also a branding opportunity. Our refinements went beyond pure function; we simultaneously elevated the visual language of every component we touched to create a cohesive, high-quality, and truly branded interface that matched the premium quality of their products.
A cohesive brand experience.
This optimization work was also a branding opportunity. Our refinements went beyond pure function; we simultaneously elevated the visual language of every component we touched to create a cohesive, high-quality, and truly branded interface that matched the premium quality of their products.
A cohesive brand experience.
This optimization work was also a branding opportunity. Our refinements went beyond pure function; we simultaneously elevated the visual language of every component we touched to create a cohesive, high-quality, and truly branded interface that matched the premium quality of their products.
A cohesive brand experience.
This optimization work was also a branding opportunity. Our refinements went beyond pure function; we simultaneously elevated the visual language of every component we touched to create a cohesive, high-quality, and truly branded interface that matched the premium quality of their products.
A cohesive brand experience.
This optimization work was also a branding opportunity. Our refinements went beyond pure function; we simultaneously elevated the visual language of every component we touched to create a cohesive, high-quality, and truly branded interface that matched the premium quality of their products.
A cohesive brand experience.
This optimization work was also a branding opportunity. Our refinements went beyond pure function; we simultaneously elevated the visual language of every component we touched to create a cohesive, high-quality, and truly branded interface that matched the premium quality of their products.



























